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- Escaping to the country and other big trends: The Growth Letter #19 by Tim Cakir
Escaping to the country and other big trends: The Growth Letter #19 by Tim Cakir
Hello!
In this week’s Good Reads I’ve included a breakdown of some of the biggest accelerating trends in today’s world. However, it doesn’t include the current trend for moving away from big cities.
I haven’t found solid evidence for this trend online, and some sources even call it “nonsense”.
In my experience though, Barcelona is quieter than ever. People in my circle are seeking quieter lives closer to nature, and even discussing alternative living arrangements like RVs and sailing boats.
So, I have a question for all my city-dwelling subscribers:
Do you plan to stay in the city, or are you looking to escape?
I’d love to hear your thoughts.
Good Reads
As promised, here’s a fascinating breakdown of emerging trends that have been accelerated by the pandemic.
10 emerging consumer trends that show early signals of how people will behave, and what they’ll value in a post-coronavirus world.
SWOT stands for strengths, weaknesses, opportunities, and threats, and it’s a useful tool for analysing your marketing strategy. Here’s a guide to putting it into practice.
One of the most effective ways to streamline your marketing strategy is by analyzing your company, goal, or objective using the SWOT analysis method…
Should you add video to your content strategy? Probably, yes. Check out this article which demonstrates the impact video can have on your traffic and rankings.
Does adding YouTube to your content strategy get results? Here are the impacts on traffic and rankings after adding YouTube to an existing content strategy.
If you need to shake up your sales emails, here’s three excellent examples with great reply rates. You can customise the templates to fit your audience.
I’ll share the templates, why they worked and how you can replicate the success they had.
A highly engaged, passionate brand community is a priceless asset. So, I’m sharing this podcast explaining the 4 steps to creating a loyal brand community.
You want a huge, loyal following for your brand. But where do you start?
Your brand needs to be based on a message the community you serve can rally behind.
Who to Follow
I just followed Juvoni Beckford after reading this powerful Twitter thread: 45 lessons on Becoming a (Better) Reader. Highly recommend you check out the whole thread!
He is an engineer at Google and writes about systems thinking, so I look forward to seeing more of his insights in my feed.
The latest Tweets from Juvoni Beckford (@juvoni). Discovering great products, books, ideas & people. Writings on system thinking to reveal & connect useful patterns within & all around us. Engineer @google. NYC
Tools
You know that feeling of pure focus, where you’re absorbed in the task at hand?
You probably know that it’s called flow state. The problem is, our lives are so full of distractions it can be hard to get “in the zone” when it’s time to tackle that deep work.
Enter Brain.fm. This app provides functional music which is proven to help you achieve a desired mental state, such as intense focus, or sleep.
They offer 5 sessions for free, so give it a try next time you have some important work to do.
We are combining music with auditory neuroscience to produce an innovative non-invasive digital therapy application.