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  • Growth and adventure under curfew....The Growth Letter by Tim Cakir - Issue #26

Growth and adventure under curfew....The Growth Letter by Tim Cakir - Issue #26

Happy Monday,

A new curfew has come into force in Spain, and like most of you I’m worried about the impact this will have on the economy, particularly the hospitality sector.

All we can do is stay positive and always try to keep learning and growing….that’s my intention for the next few months of uncertainty.

Highlight

I had my first kitesurfing lesson on the beach at Castelldefels this Sunday with Marly from Mojokite, the best kite school in Barcelona! It was so amazing to try something completely new and I’m already hooked.

This week I dare you to do something adventurous and get out of your comfort zone. It’s the best thing way to take your mind off the stressful times we’re going through.

Playing with the elements...

Good Reads

Facebook Shops appeared in the midst of the pandemic to take advantage of the e-commerce boom. Here’s a useful guide to everything you need to know about the platform and how to start making money on there.

This ultimate guide explains everything retailers need to know about one of the most powerful new ecommerce tools on the market, Facebook Shops.

Making money online (or offline) begins with a strong brand identity. This is a crucial early step that many companies miss, so check out this article for tips on creating a memorable brand.

Starting a business is good but what about it’s identity? How to build a brand image to stand out and get the visibility.

Human emotions are a marketer’s best friend. This article does a great job of breaking down different emotional triggers and how to take advantage of them.

Why do people prefer paying a price for Starbucks coffee so frequently while it can be made at home?

Unlike certain products that cater to a premium class of customers or some that make products affordable for all, Starbucks is not about who can afford their products.

They chased the experiences and emotions, instead.

Black Friday is still over a month away, but if you’re in e-commerce you should be getting ready. Obviously, 2020 is not a typical year so you’ll have to try different tactics to succeed in today’s world.

Read how you can optimize your Shopify store this BFCM to cater to post-COVID shopping trends and increase Shopify sales.

Finally, do you struggle with task switching, and feel the nagging sensation of unfinished tasks in the back of your mind? Here’s an interesting look into why that happens and what you can do about it.

When it comes to improving focus, many of us assume we have a weak attention span. But the problem is often behavioral, linked to a thing called attention residue. A build-up of attention residue can seriously limit our productivity. But what exactly is it, and can we do anything to reduce it?

Tools

We’re all spending a lot of time on Zoom these days. Sometimes you want to share an important note from a Zoom call with a client or customer, but if you send the entire recording you know you’ll be wasting everyone’s time.

Now you can quickly and easily send snippets of Zoom calls with Grain, which records and transcribes your Zoom calls and lets you share the clips. The video can be embedded into Slack, Notion and others.

Grain is how to take note of important moments during Zoom calls and turn them into video highlights playable right within Slack, Notion, iMessage, and more.