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  • The Club that everyone wants to join.... The Growth Letter by Tim Cakir - Issue #35

The Club that everyone wants to join.... The Growth Letter by Tim Cakir - Issue #35

Hi everybody,

Have you heard about the new social media site that has a 1 billion valuation - before the public launch? How crazy that is that?

I’ve been spending a lot of time lately on Clubhouse.

Basically, it’s encouraging us to speak to each other again, and not through voice messages, emojis or memes as we’ve got so used to. It’s not video call either, which could be a relief for some people. It’s almost like back in the old days, when you’d call people on your Nokia 6110.

(Can you imagine if we’d been in lockdown in 1999 with only a Nokia 6110 and Snake to entertain us?! Scary right?)

More on Clubhouse later, but they deserve some credit for using exclusivity as a marketing tactic. Reply if you want me to send you an invite… ;)

Hope you will enjoy this week’s newsletter, and refer it to friends if you find it valuable!

Good Reads

I created my startup’s MVP using the No Code platform Bubble. You’d be amazed at what you can do without coding, so this guide is a must-read if you’re not a coder but still want to create an MVP.

With no code MVPs you can launch a tech product without writing a single line of code. Ship faster and quickly get customer feedback.

Net Promoter Score is a vital metric for SaaS companies. Are you doing enough to boost it? Here’s a great guide to some strategies you can use to improve NPS.

Find out strategies for marketing, sales & customer success, and product teams of a SaaS product to improve their Net Promoter Score (NPS).

SEO forecasting is a useful tactic that will help you understand how your SEO efforts will impact your traffic. This brand new blog post from Moz is full of helpful explanations and includes a free template for SEO forecasting with Google Sheets.

After the success of a 2015 article in which he shared a free forecasting tool, Tom has created a new, free spreadsheet template to forecast how your SEO efforts will affect your site traffic. In this post, he shows you how it works and how to use it, and then how to build your own (better?) version.

We often get confused between KPIs and metrics. They are two closely connected concepts but not quite the same. This article will help you understand the difference.

KPIs and metrics are critical to today’s businesses. But what exactly are KPIs and metrics, and how do they differ?

Who to Follow

This week you should follow Nadia Harris. The founder of Remote Work Advocate, she’s a multilingual businesswoman, a remote work HR expert, and a lovely person who I worked with at POTV.

She helps companies and employees overcome remote work stigma and work effectively in remote teams. I recently joined her for a live chat on LinkedIn, and she also co-hosts The Leadership Outlook Podcast.

💥 Founder of remoteworkadvocate.com, MBA, MSc in managerial communication, MA in international law

Tools

The tool of the week is Clubhouse - the social networking site that lets you talk on the phone to people around the world!

Clubhouse is a new type of social network based on voice—where people around the world come together to talk, listen and learn from each other in real-time.

OK, it’s not as simple as that. There are countless rooms with meetings on various, super interesting topics. Still, I wonder - is a phone chat app worth 1 billion?

In my 2 weeks on the platform I’ve joined lots of meetings, moderated rooms and reconnected with old friends.

I need to spend a bit more time on there before I make my mind up about it. Maybe I can find an exciting angle for me to start a club or a room. What kind of topics would you like to listen to me host?